Promotional advertising is an champion system to bring in a fixed service of just out customers in the canine grooming environment. Provided you intend to elevate a dog grooming argument, there are a symbol of cool ways to receive the discussion absent that you're the choicest groomer in town.
Instructions
1. Exercise cuffo net mode to elevate your business. Free classified ads can be useful, as can starting a dog grooming blog with free tips and promotional information about your business. Take advantage of the free Google business listings to get your name and location on their maps.
2. Pass out business cards to existing clients and everyone you meet. Leave a stack of business cards with the local Chamber of Commerce and any other businesses offering free placement. Quite often, you can find Lucite cardholders in the lobbies of businesses. Introduce yourself and ask the receptionist before leaving your cards.
Create professional, eye catching flyers from your computer and hang them in key locations throughout your neighborhood. Free bulletin boards in vet offices, pet supply stores and animal shelters are good places to start.
4. Start a website that promotes your services. Include your specialties, location, pricing and lots of before and after photos of happy pets.3.
5. Advertise your services in local newspapers. Contact the business editor to request an interview focusing on your business and its place in the community. Write frequent press releases regarding new products and services.
6. Hire an advertising consultant to do the legwork for you. If you're not comfortable creating your own ads, a professional can assist you by creating newspaper ads, flyers and other promotional materials on your behalf. To save on shipping and printing costs of flyers and bulk mailers, many professionals are willing to provide electronic templates that you can print off or email as desired from your own computer.
7. Get creative with your advertising dollars. Take a promotional photograph and iron it on T-shirts for you and your staff members. Stitch your business name or web address on dog sweaters or colorful leashes and offer them as freebies to your favorite clients. Print business labels and stick them to small flying disks. Take the dog toys to the local park and hand them to potential clients who are there with their pets. Think outside the box for creative promotions that will get your dog grooming business on the map.
